The honest career stories behind the BAs you know and love! ❤️

Our experts share the real stories behind their careers, the pivots, the mistakes, the moments that actually shaped how they work today. Learn what a BA career actually looks like, straight from the people doing it.

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The Role I Didn't Expect, and The Vendor I Was Asked to Assess

When I was first brought into business analysis 10 years ago, the job wasn't about transformation or leading a change program. The brief was much narrower than that: assess a vendor.

Chale Dodge

Every Opportunity Is a Learning Experience.

Like many in the BA world, I never thought I would find myself in this position. When I first started in IT as a developer and trainer, BAs weren't really considered necessary on projects. Development teams drove the direction of work as directed by the business people who funded

Beverly Sudbury

Beverly Sudbury

The Career I Never Planned

Finding My Way Into Business Analysis I didn’t plan to become a Business Analyst (BA). When I graduated in IT Management, I thought I was heading for a career in databases and SQL. I wanted to become an Oracle database administrator and that felt like the obvious path. But

James Dean

James Dean • 🔴 Expert Origin Stories

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I Didn’t Plan a Career in Business Analysis, I Grew into One

Summary For a long time, I didn’t even know business analysis was a career. Needless to say, I didn’t plan to be a Business Analyst. I started my undergraduate studies in economics but quickly realized it wasn’t for me. Instead, I found my passion in studying English.

Marcus Udokang

Marcus Udokang • 🔴 Expert Origin Stories

Even A Master’s Degree Couldn't Prepare Me For Business Analysis: Your Path Is Easier.

Summary I’ve been in the Business Analysis profession for over two decades, and I learned the hard way that academic degrees teach you the "Happy Path," not the reality. While my Master's degree gave me technical theory, it completely failed to prepare me for the

Emal Bariali

Emal Bariali • 🔴 Expert Origin Stories

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Package 1 60 Day New Job Starter Kick off your new job by making the right moves to position yourself as a high-performer from day one. 8 hours of 1:1 coaching across your first 60 days on the job. Pricing & Signup By The Hour Custom Coaching Overcome

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Meet the Team

Emal Bariali

Marcus Udokang

James Dean

Beverly Sudbury

Beverly Sudbury

Chale Dodge